Dr. Bruce Baird, CEO & Vicki McManus, COO
As partners in Productive Dentist Academy, we are passionate about your growth and success. We’ve established a coaching system that provides seamless access to an entire team of experts. Bruce and Vicki work side-by-side with your head coach to develop a strategic plan for your business. The coaches then help you execute this plan, focusing on productivity, profitability, team building, service mix, hygiene department development and much more.
What are the top 3 questions you hear from PDA clients?
Christine Uhen, GDH-BA
Head Coach
1. I want to create financial freedom in 5 years or less… How do I do that?
2. I'm ready to be more productive and not 'work so hard'. What do I have to do?
3. How can I get my team to support me?
What do you think are the top challenges facing dentists today?
Susan Datre, RDH, BS
Head Coach
1. Understanding overhead and profitability.
2. Communication—both with patients and team.
3. New patient acquisition.
What is the most important thing you do for your clients?
Angela Davis
Head Coach
1. Give them confidence in themselves.
2. Provide insight into industry trends.
3. Provide necessary resources for growth.
What do your clients appreciate the most?
Patti Sooy, RDH BS
Head Coach
1. Give the doctor a 'safe place' to vent frustrations.
2. Provide peace of mind that we can help them handle their challenges.
3. Create wealth!!
What is the biggest opportunity in hygiene?
Rachel Wall, RDH, BS
Hygiene Coach
1, Individualizing the treatment plan, identifying site specific perio.
2. Hygienists co-diagnosing restorative care.
3. New preventive protocols for caries and perio.
What is the key to marketing?
Jackie Adame
Marketing Specialty Coach
1. Committing to a budget for spending and stick to it!
2. Using social media to communicate with current patients
3. Understanding what type of patient each media will attract to your practice.
What is the biggest challenge facing assistants?
Sommer Carrol
Assistant's Specialty Coach
1. Time! time for training, time for patient care.
2. Trust. Once we are trained, we want more responsibility
3. Patient relationships. We really love our patients
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